strategy

You’ve been writing blog posts, researching keywords, and even tweaking your meta tags. But your site traffic still looks like a ghost town. Sound familiar? Here’s the thing: SEO isn’t a checklist. It’s not just “plug and play.” It’s more like tuning a guitar—close enough won’t cut it if you want the right notes. Let’s talk about what’s probably holding you back.

Your Content Isn’t What People Are Looking For

You may think you’re answering important questions, but is anyone actually searching for them? Writing about “The History of Our Company Values” might make your brand team proud, but nobody’s Googling that. Start by checking what people really want to know. Use keyword tools. Explore forums. Ask your actual customers.

Your Website Is Slower Than a Monday Morning

Load times matter. If your site takes forever, people bounce. Google notices. And they bump you down for it. Compress your images. Cut unnecessary scripts. A fancy animation isn’t worth the traffic loss.

You Sound Like a Robot in a Suit

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